This is how the Swedish Equestrian Association anchors its development in reality

30 sep 2023

“An assurance that every step forward is carefully anchored in reality” The Swedish Equestrian Association (Svenska Ridsportförbundet)  is a broad member association where the associations are found all over the country and differ in both size and character. In Novus, the association has found a cooperation partner who assists in taking the temperature of the […]

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Novus surveys in socio-economically segregated areas (RegSo)

05 sep 2023

Novus conducts many surveys among residents in socio-economically segregated areas (RegSo). RegSo is a nationwide division of areas with 3,363 areas from Statistics Sweden for statistical monitoring of socio-economic segregation. This area division is based on the percentage of the population in each area that has a foreign background. In the Novus Sweden panel, we […]

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This is how you succeed with your marketing efforts on a global market

28 aug 2023

Global companies face the ever-present challenge of combining their brand consistency with the different local contexts in which they operate. In order to succeed in all of your markets without renouncing your identity, you must be able to see both the micro and macro perspective of your business and organization. This places great demands on […]

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